This is Korean Beauty

Discover a skincare routine of innovative beauty solutions powered by the finest natural ingredients with plant science.

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  • LANEIGE Water Bank Blue Hyaluronic Cream for Normal to Dry Skin

    Blue Hyaluronic Cream - "This moisturizer hydrates my skin without irritating it and gives the most beautiful subtle glow without making me greasy throughout the day."

  • IOPE UV Shield Sun Protector XP SPF 50+ PA++++

    IOPE UV Shield - "A very small amount goes a long way. It goes on smooth, does not leave a white residue, or feel heavy. I wear it under my make-up and have had no issues."

  • IOPE Retinol Expert 0.1%

    "I have tried both 0.1% & 0.3% IOPE Retinol Expert, I must say the effectiveness are relatively the same. I was expecting the 0.3% to be a lot stronger but there is no different to the 0.1%. Also the 0.3% is more expensive, why pay more when you can achieve the same result as the 0.1%."